In the age of social media, photographs are no longer photographs but rather considered content. With most photography being taken and consumed on mobile devices, it’s easy to fall into the trap of taking photos and leaving them on our phones, hard drives, or cloud storage. That’s when photographs remain as files and are never fully realized or experienced as photographs.
Read MoreThe latest and the greatest
Every year in the fall, new iPhones are released with some great new upgrades to the cameras. And like clockwork, the Twitterverse and YouTuber tech bubble go crazy and hail the new features as groundbreaking. And many of the new features are indeed great, laying the foundation of iPhone photography for years to come, further making advanced technology more accessible.
And every year, like clockwork the improvements made one or even two years are brushed over and some are even considered terrible.
Read MoreTelephoto on iPhone
iPhones have always adopted a 28mm equivalent focal length (give or take a few mm for some iPhones). For the better part 28mm has become the norm. In 2016, Apple introduced a 52mm equivalent lens to the iPhone 7 Plus. The additional lens allowed for a depth map to be created which in turn enabled Portrait Mode, digital depth of field to make it look like it was taken by a DSLR.
Read MoreTools, not gear
Gear just gets in the way with its features and technical complexities. Focusing on the gear will never yield results that we can be proud of years later. Treating gear like the creative tools that they are, allows us to focus on what is important, to observe life and photographing moments without bruising them.
Read MoreChic. Not Geek.
The original 1998 iMac broke the cycle of “beige boxes” that was the norm of the 90s.
The 2021 iMacs have broken the cycle of “cold aluminium boxes” that have become the norm for personal computers over the last decade.
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